Writing Business Proposal as a Fresh Graduate

 

While writing a business Proposal to implement your creative ideas- as
a student or graduate fresh from school- can be a good opportunity to
strike a deal, it might as well be a good way to waste your greatest
asset- your Time. A well structured and focused business proposal can
go a long way to presell your idea to your client.

Whether you have
all the brilliant ideas in the world does not count as much as the
manner of presentation of your proposal. There are specific steps and
strategies to be followed to get an approval and not let someone else
reap the fruit of your labor. Follow the steps below to get a good
start in marketing your ideas.

 

First state the basis of the relationship.You should first ask the question- what do they- your clients get out
of this? What's in it for me? How are they the right people for my
proposal? These questions you should ask before even picking up your
pen or keyboard to write. Find time to learn about the companies you
select, (of course you should know that you need at least four options
to increase your chances of striking a deal) their businesses and how
your business proposal will fit into their mode of business operation.
A proposal that is 100% focused on the companies benefit will only
send a signal of unprofessional hands. So be sure to be confident and
realistic.

 

Start out with what benefits them as a business entityOf course, this is the natural thing to do. You have to start in a way
that will catch the attention of the reader in the first fifteen
seconds. When I was writing a business proposal to a Hotel in Nigeria
on how to build a better website for their business, it's first
paragraph went thus after introducing myself- Upon visiting your
current hotel website * the website address included here*, I observed
that there is no booking form for online visitors to make reservations
and that your website is practically not fitted into your hotel brand
as I know it to be. I have a bright idea on how to make your websitemore self-marketing and visitor-friendly--. I went ahead to tell how I
came Across the site and to quote a few of the vision statement and
how the website-built doesn't portray the image, and all of which were
honest comments. Although my approach was not a flawless one but it
sure can buy you some more selling time from your client.

 

Go on to describe your productThis is where you should be very careful, so as not to give away too
much or just screw the whole thing up. Remember you are still a
student or a fresh graduate out of school and business people are
often very good at looking down on 'amateurs'. That is what you are
referred to, since you don't have much experience yet-according to
them. So be careful to either win something or lose almost nothing. While you
go on to describe your service or product, try to be relatively
informative. Express your knowledge on the subject, try to presell not
sell your idea to your client. Arouse an eager want to know more in
your client, so that they will call on you for a meeting. Use your
ingenuity to do it right.

 

Emphasis how you are the right person to implement your part of the
business plan.Also emphasis your willingness to work for mutually
beneficial solution. State the benefits of both parties as the
business partnership goes on. Then request to explain more when
invited. You will then stand a better chance to express your
'enthusiasm' on the subject.